Health & Wellbeing
The future of health is shifting from treating illness to preventing it. As populations age and healthcare systems face increasing pressure, innovation is reshaping how we manage health—proactively, personally, and with a focus on overall well-being.
Advances in genomics, AI, and digital health are unlocking tailored solutions, while new collaborations between public and private sectors are making health a shared priority.
This isn’t just about living longer—it’s about living better.
Examples of our work
-
Superstimuli: The Ingenious Deception of our Senses [Article]
From snacks to social media, our world is full of hyperengineered experiences designed to grab our attention and keep us consuming. This horizon scan explores how these superstimuli shape our habits, impact our health, and challenge our well-being—and what we can do about it.
-
Canada Health 2030: Pathways to Personalised Healthcare [Strategy Scenario Process]
What should the future of healthcare look like in Canada? This multi-stakeholder initiative explored how personalized healthcare could evolve by 2030, identifying opportunities, challenges, and strategic pathways. Through workshops, scenarios, and patient journeys, the project created actionable insights to guide the Canadian healthcare system toward a more personalized, effective future.
-
Megatrends & Scenarios for Health [Talk]
How can we make sense of uncertainty in health and beyond? In a live webinar with over 250 professionals, we explored global megatrends, interconnected systems, and scenario planning to navigate the complexities of the future. Through thought-provoking scenarios and actionable insights, participants left inspired to connect long-term thinking with day-to-day decisions.
How we can help you shape the futures of health & wellbeing
At ANTICIPATE, we help organizations turn health and wellbeing trends into strategic opportunities to create better futures
We guide you to identify emerging shifts within spaces like personalized medicine, digital health, and preventative care, and translate these into clear, actionable strategies.
Whether it’s scenario planning for aging populations, prototyping AI-driven health solutions, or designing innovative responses to overburdened systems, we help you make proactive decisions that improve outcomes and drive long-term positive impact.
We work with:
Governments & Public Sector. Agencies, health authorities, and policy-makers driving the future of healthcare systems.
Private Sector. Pharmaceutical companies, biotech firms, and digital health innovators.
Nonprofits & NGOs. Advocates for global health, well-being, and equitable care access.
Academia & Research. Universities and think tanks advancing cutting-edge health solutions.
Startups & Investors. Entrepreneurs and funders transforming health through innovation.